FOOD JUNCTION OPENS NEW DUAL-CONCEPT FOOD COURT IN JAKARTA

SINGAPORE, 16 Sep 2009 - Mainboard-listed Food Junction Holdings Limited ("Food Junction" or "the Group"), which manages and operates 17 food courts in Singapore, Malaysia, Indonesia and China, today announced the opening of FJ Square, a 24,000 square-feet food court in Pluit Village, a mega shopping mall located in Jakarta, Indonesia.

The 20-stall food court, FJ Square, features two different dining concepts - a Singapore Food Street and a Rasa Sayang Street. Occupying half of the food court, each food street features the distinct flavour and signature delights of its local cuisine. For instance, one can savour classic Singapore fare such as char kway teow, laksa and chicken rice amongst the ten stalls on the Singapore Food Street, while traditional Indonesian dishes throng the Rasa Sayang Street.

Designed by a renowned Japanese interior design firm, who also revamped many of the Group's existing food courts, such as The Food Place at Raffles City Shopping Centre in Singapore, FJ Square's interior boasts a stylish modern décor with a lifestyle concept.

FJ Square is Food Junction's second food court in Indonesia, but its first in a shopping mall. The Group's first food court is located in a university campus. Pluit Village, a five-storey shopping mall previously known as Megamal Pluit, is located in North Jakarta and surrounded by highly-populated mid to high-end residential estates, with a majority of ethnic Chinese. The mall is also strategically located within close proximity to major roads. Positioned as a mid-market, regional mall, it offers an extensive selection of shopping, dining and leisure options, with anchor tenants such as Best Denki, Fitness First and Cinema 21.

Said Mr John Chang, Food Junction's Executive Director, "We are very pleased with this new concept at FJ Square. Not only does it give us the opportunity to infuse Food Junction's unique lifestyle dining experiences, it also allows us to showcase the distinct Singapore cuisine to other parts of the region. This dual-concept has been well-received by our customers, judging by the crowd when we officially opened it last Saturday. We also received positive feedback from both the local Indonesian community and Singapore travellers - the locals were pleased that we have introduced delectable Singapore food to them, while the tourists from Singapore were glad to find familiar home-grown dishes even when overseas. We are confident that the food court will enjoy a strong traffic flow and garner a huge following, given Pluit Village's strategic location and extensive lifestyle offerings."

Apart from its 17 food courts in Singapore and the region, Food Junction also operates 63 food and beverage stalls in these food courts. As part of its strategy to enhance consumers' dining experiences, the Group has upgraded some of its existing food courts into lifestyle food courts with wider menu choices.

Aside from food courts, Food Junction also owns restaurants such as Malone's American Cafés in Shanghai, which they acquired in October 2008; and TETSU, a Japanese restaurant located at Singapore's Tanglin Mall. It also owns and operates the premium gift boutique, kokoro, at Singapore's Great World City.

About Food Junction Holdings Limited

With an established track record of 15 years, Food Junction manages and operates a total of 17 food courts - 11 in Singapore, three in Malaysia, two in Jakarta and one in China. It also self operates 63 F&B stalls, out of the 256 stalls in the Group's food court business.

As a food court management specialist, Food Junction manages the operational aspects of its food courts, ranging from cash collection service to dish collection, dish-washing, cleaning and general maintenance. To enable tenants to stay focused on food quality and services, an operations team is stationed at each food court to ensure smooth day-to-day running. The Group also handles the marketing and tenant mix of each food court, including advertising and promotions to generate greater awareness.

As part of its efforts to refresh the dining experience of its customers, Food Junction upgrades its food courts and introduces new F&B concepts. The Group has since moved into restaurant operations with the opening of its first Japanese restaurant in January 2008, TETSU, and recently-acquired Malone's American Café, a Shanghai-based restaurant chain. The Group also operates a premium gift boutique, kokoro. For more information, please visit www.foodjunction.com.sg.

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